Is JILL or REF the better stock?

"Better" depends on your goal, and these two are not alike. REF is the larger company by market cap ($864M vs $358M). REF has been more active on our scanner (68 vs 40 alerts in 30 days). JILL has the smaller float (14.3M vs 43.1M), which tends to mean sharper, more volatile moves. Those are the measured differences, not a recommendation, and nothing here is investment advice.

What is the difference between JILL and REF?

The differences that matter: they are similar in size ($358M vs $864M); they trade at very different share prices ($23.85 vs $14.63); JILL sits at 95% of its 52-week range against 41% for REF; only JILL pays a dividend; our scanner flagged JILL 40 times in the last 30 days against 68 for REF. Everything above is measured from the latest completed session and SEC filings.

Which of JILL and REF is more active right now?

Right now JILL is at about 2.0x its normal volume and REF is at about 7.6x, so REF is the one drawing unusual attention today. Relative volume (RVOL) compares a stock's volume to its own recent average, so it reads the same way for a megacap and a microcap and is the quickest way to tell which of two similar names is actually in play.

Is this comparison data live?

Prices and % changes are anchored to the latest completed session and split-adjusted, so a reverse split never shows as a fake move. Float is estimated from SEC filings and refreshed as new filings publish.

Compare

JILL vs REF

TheDesperateTrader.com· Side-by-side stock comparison

$JILL vs $REF head to head: price, market cap, valuation, dividend, free float, relative volume and how actively each trades. The bigger value in the size rows is bolded. Tap either ticker for its live chart, full ownership breakdown and real-time alerts.

$JILLJ.Jill, Inc. Common Stock

$REFReformation Inc.

$23.85

Price

$14.63

-0.4%

Day change

+0.0%

$358M

Market cap

$864M

—

P/E ratio

—

1.51%

Dividend yield

—

14.3M

Free float

43.1M

52.92%

Institutional

—

129K

Avg volume

442K

2.0x

Rel. volume

7.6x

95% of 52w

52-week range

41% of 52w

Scanner alerts 30d

Women's, Misses': and Juniors Outerwear

Sector

Women's, Misses': and Juniors Outerwear

JILL vs REF: the quick read

·REF is the larger company by market cap ($864M vs $358M).
·REF has been more active on our scanner (68 vs 40 alerts in 30 days).
·JILL has the smaller float (14.3M vs 43.1M), which tends to mean sharper, more volatile moves.
·Both are women's, misses': and juniors outerwear names, so this is a like-for-like comparison and sector news tends to move them together.
·Both stay busy on our scanner, 68 and 40 unusual-volume alerts over 30 days, so neither is the quiet one here.
·JILL pays a dividend and REF does not, which usually means one is being held for income and the other for the move.
·REF is the one in play today, trading about 7.6x its normal volume, which is what puts a name on our scanner in the first place.

Objective differences only. Not investment advice.

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Frequently asked questions

Everything you need to know comparing JILL and REF on TheDesperateTrader.

Is JILL or REF the better stock?: "Better" depends on your goal, and these two are not alike. REF is the larger company by market cap ($864M vs $358M). REF has been more active on our scanner (68 vs 40 alerts in 30 days). JILL has the smaller float (14.3M vs 43.1M), which tends to mean sharper, more volatile moves. Those are the measured differences, not a recommendation, and nothing here is investment advice.
What is the difference between JILL and REF?: The differences that matter: they are similar in size ($358M vs $864M); they trade at very different share prices ($23.85 vs $14.63); JILL sits at 95% of its 52-week range against 41% for REF; only JILL pays a dividend; our scanner flagged JILL 40 times in the last 30 days against 68 for REF. Everything above is measured from the latest completed session and SEC filings.
Which of JILL and REF is more active right now?: Right now JILL is at about 2.0x its normal volume and REF is at about 7.6x, so REF is the one drawing unusual attention today. Relative volume (RVOL) compares a stock's volume to its own recent average, so it reads the same way for a megacap and a microcap and is the quickest way to tell which of two similar names is actually in play.
Is this comparison data live?: Prices and % changes are anchored to the latest completed session and split-adjusted, so a reverse split never shows as a fake move. Float is estimated from SEC filings and refreshed as new filings publish.

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