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$LUV

Southwest Airlines Co.

XNYSIndustrialsAir Transportation, Scheduled

$40.05-3.31%$1.37Prev $41.42LIVE Full chart Live alerts
No recent price bars, the chart lights up when LUV starts printing.

Why is LUV down today? It is at $40.05 (-3.31%), and our scanner flagged it 76 times on unusual volume this month. See the catalyst behind the move, real-time alerts the moment LUV spikes, and full due diligence on LUV — key stats, earnings, dilution and insider activity. Free.

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Our scanner flagged $LUV 76 times in the last 30 days. Create a free account to track $LUV, build a watchlist, and get instant unusual-volume alerts, with a full day of premium now and 5 more when you verify your email, no card needed.

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Key Stats

Price & performance
Price
$40.05
Change today
-3.31%
Previous close
$41.42
52-week range
$29.26 – $55.11
Valuation & dividend
Market cap
$19.51B
Dividend yield
1.74% ($0.72)
Ex-dividend
Sep 3
Ownership & volume
Shares outstanding
489.2M
SEC · as of 2026-07-22 · 30d
Insider ownership
<1%
DEF 14A · 2026-03-27
Institutional own.
99.9%
Total held
100.0%
Short interest
32.9M
▲ +4% vs prior · as of 2026-07-31
Days to cover
5.7d
Avg daily volume
8.4M
Classification
Sector
Industrials
Industry
Air Transportation, Scheduled
Exchange
XNYS
Relative volumevs this time of day
5mthin
1.2x
15mthin
1.9x
1hthin
2.4x
1D
0.6x

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Why is $LUV down today?

3 alerts today5.2x RVOL

LUV is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 3 unusual-volume and momentum alerts on LUV today, peaking at 5.2x its normal volume.

Likely catalystAgreement Terminated · Material Agreement, from the latest SEC filing. Read it →
Why is $LUV moving? →▶ Replay the moveAuto-generated from live scanner data. Not investment advice.
Trading profile⚡ Ultra-low floatShortableEasy to borrowNo SSRBorrow via Alpaca · SSR from Reg SHO 201
Wall Street consensusBuy14 analysts
Avg target $53.79(+34% upside)
Range $35 - $65
7 buy5 hold2 sell

Analyst data via Nasdaq. Not investment advice.

Insiders

Insiders buying8 buys, 0 sells last 3 months (24/12 over 12 months)
Show 12 recent transactions
InsiderActionShares% of positionOwns afterValueDate
Liberty Jason T
Director
Acquired (grant/award)+4Kn/a4Kn/aAug 10, 26
Krishna Varun
Director
Acquired (grant/award)+4Kn/a4Kn/aAug 10, 26
Doxey Tom
Officer
Acquired (grant/award)+6Kadded 6.0%111Kn/aAug 5, 26
Jordan Robert E
Officer
Acquired (grant/award)+28Kadded 5.6%534Kn/aAug 5, 26
Watterson Andrew M
Officer
Acquired (grant/award)+3Kadded 1.4%210Kn/aAug 5, 26
Woods Lauren Tauscher
Officer
Acquired (grant/award)+8Kadded 15%57Kn/aAug 5, 26
Roach Anthony
Officer
Acquired (grant/award)+10Kadded 15%73Kn/aAug 5, 26
Jones Justin
Officer
Acquired (grant/award)+9Kadded 11%86Kn/aAug 5, 26
Atherton Lisa M
Director
Acquired (grant/award)+4Kadded 36%16Kn/aMay 7, 26
Watson Patricia A
Director
Acquired (grant/award)+4Kadded 25%21Kn/aMay 7, 26
Reynolds Christopher P.
Director
Acquired (grant/award)+4Kadded 17%28Kn/aMay 7, 26
Hess David P
Director
Acquired (grant/award)+4Kadded 14%33Kn/aMay 7, 26

Recent Form-4 filings via Nasdaq. Open-market buys are the signal worth watching. Grants and automatic (10b5-1) sells are routine. “% of position” is the share of that insider’s own holding the trade moved. Not investment advice.

$LUV Sentiment

Bearish
Bearish29Bullish
📰 News: 0 bull · 0 bearToday: -3.3%👥 Community: 0 bull · 0 bear

Blend of news sentiment, today’s move, and community votes. Not investment advice.

$LUV Activity

News, unusual-volume alerts, AI-trader trades and community chatter - the whole story, newest first.

Alert· 13h ago 5.2× RVOL
LUV hit 5.174x RVOL at 10:09 AM ET
at $40.31
Alert· 14h ago -1.5% vs EMA
$LUV near 200 EMA: -1.47% from 200 EMA at 9:21 AM ET
at $40.90
Alert· 14h ago -1.08%
$LUV moved -1.08% in 1 min (Level 1) at 9:21 AM ET
at $40.90
Alert· 16h ago -1.23%
$LUV moved -1.22% in 1 min (Level 1) at 7:31 AM ET
at $41.20
Alert· 1d ago -0.8% vs EMA
$LUV near 200 EMA: -0.79% from 200 EMA at 12:40 PM ET
at $42.01
Alert· 1d ago 11.0× RVOL
LUV hit 10.962x RVOL at 12:40 PM ET
at $42.01
Alert· 1d ago +1.34%
$LUV moved +1.34% in 1 min (Level 1) at 8:52 AM ET
at $43.09
Alert· 2d ago 2.0× RVOL
LUV hit 2.000x RVOL at 9:36 AM ET
at $42.78
Alert· 8d ago 2.5× RVOL
LUV hit 2.540x RVOL at 10:41 AM ET
at $44.69
Alert· 9d ago +1.05%
$LUV moved +1.05% in 1 min (Level 1) at 9:41 AM ET
at $45.64
Alert· 9d ago 3.0× RVOL
LUV hit 3.040x RVOL at 9:41 AM ET
at $45.63
Alert· 9d ago 3.8× RVOL
LUV hit 3.819x RVOL at 7:25 AM ET
at $45.19
Alert· 10d ago -0.4% vs EMA
$LUV near 200 EMA: -0.42% from 200 EMA at 4:53 PM ET
at $44.90
Alert· 10d ago 6.5× RVOL
LUV hit 6.472x RVOL at 4:53 PM ET
at $44.90
Alert· 10d ago -1.2% vs EMA
$LUV near 200 EMA: -1.25% from 200 EMA at 1:28 PM ET
at $45.08
Alert· 10d ago 3.2× RVOL
LUV hit 3.231x RVOL at 1:28 PM ET
at $45.08
Alert· 10d ago -1.6% vs EMA
$LUV near 200 EMA: -1.63% from 200 EMA at 11:11 AM ET
at $45.31
Alert· 10d ago 2.5× RVOL
LUV hit 2.493x RVOL at 11:11 AM ET
at $45.31
Alert· 10d ago 2.0× RVOL
LUV hit 2.000x RVOL at 10:15 AM ET
at $45.09
Alert· 10d ago -0.3% vs EMA
$LUV near 200 EMA: -0.34% from 200 EMA at 9:08 AM ET
at $46.79
Alert· 10d ago 26.6× RVOL
LUV hit 26.643x RVOL at 9:08 AM ET
at $46.79
Alert· 14d ago -2.1% vs EMA
$LUV near 200 EMA: -2.08% from 200 EMA at 11:28 AM ET
at $47.36
Alert· 14d ago 33.2× RVOL
LUV hit 33.213x RVOL at 11:28 AM ET
at $47.36
Alert· 14d ago 2.4× RVOL
LUV hit 2.395x RVOL at 11:15 AM ET
at $47.43
Alert· 16d ago 2.6× RVOL
LUV hit 2.571x RVOL at 2:13 PM ET
at $48.81

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LUV stock FAQ

Why is $LUV down today?

LUV is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 3 unusual-volume and momentum alerts on LUV today, peaking at 5.2x its normal volume.

What is the LUV stock price today?

LUV last traded at $40.05, down 3.31% on the day. The price and chart above update live during market hours (4 AM to 8 PM ET).

Does LUV pay a dividend?

Yes. LUV currently has a dividend yield of about 1.74% ($0.72 per share per year), with the next ex-dividend date on Sep 3. Dividend figures can change; this is not investment advice.

Where can I see live LUV alerts?

The LUV Live Alerts panel on this page streams real-time unusual volume (RVOL), momentum, halt and 200-EMA alerts from our scanner the moment they fire. Our scanner has flagged LUV 76 times in the last 30 days.

What exchange is LUV on?

LUV (Southwest Airlines Co.) trades on XNYS, with a market cap of about $19.51B in the AIR TRANSPORTATION, SCHEDULED sector.

Is LUV good for day trading?

That depends on your strategy and risk. Day traders look for volume, volatility and a clear trend. Use the live chart, RVOL alerts and 200-EMA context on this page to judge LUV for yourself. This is not investment advice.

Live data from TheDesperateTrader scanner. Not investment advice.