$SO
The Southern Company
XNYS•Utilities•Electric Services
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Plans & pricingDonateWhy is SO up today? It is at $86.28 (+0.98%), and our scanner flagged it 26 times on unusual volume this month. See the catalyst behind the move, real-time alerts the moment SO spikes, and full due diligence on SO — key stats, earnings, dilution and insider activity. Free.
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Here is the latest on SO from our scanner (live price and day move above). We have not detected an unusual-volume catalyst for SO today, so it is trading in line with its recent range. The moment our scanner flags unusual activity, the reason will appear here.
Likely catalystNew Financial Obligation · Unregistered Share Sale, from an SEC filing. Read it →Latest filing4Insider trade (Form 4)Oct 5, 2026 · 3 days agoA share sale has already completed, so that supply is out there. Size not stated in the filing.
Some filings did not state a size, so these are floors.
Recent priced share offering — a one-time sale that has already completed (not ongoing)
Sources: float & market cap via Polygon · short interest via FINRA · borrow & shortability via Alpaca · SSR from Reg SHO 201 · filings & dilution via SEC EDGAR · analysts via Nasdaq.
Auto-generated from public data for research and education. Not investment advice.
| Insider | Action | Shares | % of position | Owns after | Value | Date |
|---|---|---|---|---|---|---|
Kim Matthew M. Officer | Sold (automatic/other) | -100 | sold 2.0% | 5K | $8K at $82.73 | Oct 1, 26 |
Sena Peter P Iii Officer | Sold (automatic/other) | -4K | sold 14% | 27K | $378K at $88.59 | Sep 3, 26 |
Kim Matthew M. Officer | Sold (automatic/other) | -1K | sold 22% | 5K | $124K at $88.87 | Sep 3, 26 |
Kim Matthew M. Officer | Sold (automatic/other) | -100 | sold 1.5% | 6K | $9K at $88.45 | Sep 1, 26 |
Spainhour Sterling A Jr. Officer | Sold (automatic/other) | -3K | sold 8.6% | 35K | $313K at $94.02 | Aug 6, 26 |
Kim Matthew M. Officer | Sold (automatic/other) | -100 | sold 1.5% | 6K | $9K at $94.28 | Aug 3, 26 |
Kim Matthew M. Officer | Sold (automatic/other) | -100 | sold 1.5% | 7K | $10K at $95.77 | Jul 1, 26 |
Sena Peter P Iii Officer | Sold (automatic/other) | -316 | sold 1.0% | 31K | $31K at $97.16 | Jun 28, 26 |
Sena Peter P Iii Officer | Other | 712 | added 2.3% | 32K | n/a | Jun 28, 26 |
Kim Matthew M. Officer | Sold (automatic/other) | -100 | sold 1.5% | 7K | $9K at $91.16 | Jun 1, 26 |
Womack Christopher C Officer | Sold (automatic/other) | -3K | sold 1.6% | 213K | $323K at $94.55 | May 24, 26 |
Womack Christopher C Officer | Other | 8K | added 3.7% | 217K | n/a | May 24, 26 |
Recent Form-4 filings via Nasdaq. Open-market buys are the signal worth watching. Grants and automatic (10b5-1) sells are routine. “% of position” is the share of that insider’s own holding the trade moved. Not investment advice.
Blend of news sentiment, today’s move, and community votes. Not investment advice.
News, unusual-volume alerts, AI-trader trades and community chatter - the whole story, newest first.








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Curated groups SO belongs to. Tap one to see every member with today's move and why the group is moving.
Here is the latest on SO from our scanner (live price and day move above). We have not detected an unusual-volume catalyst for SO today, so it is trading in line with its recent range. The moment our scanner flags unusual activity, the reason will appear here.
SO last traded at $86.28, up 0.98% on the day. The price and chart above update live during market hours (4 AM to 8 PM ET).
The Southern Company (SO) is next expected to report earnings on Thursday, November 5, 2026 (before open), about 28 days away. Earnings reports often cause large overnight gaps, so many traders manage risk around the date. The date can shift until the company officially confirms it.
Yes. SO currently has a dividend yield of about 3.56% ($3.04 per share per year). Dividend figures can change; this is not investment advice.
The SO Live Alerts panel on this page streams real-time unusual volume (RVOL), momentum, halt and 200-EMA alerts from our scanner the moment they fire. Our scanner has flagged SO 26 times in the last 30 days.
SO (The Southern Company) trades on XNYS, with a market cap of about $97.12B in the ELECTRIC SERVICES sector.
That depends on your strategy and risk. Day traders look for volume, volatility and a clear trend. Use the live chart, RVOL alerts and 200-EMA context on this page to judge SO for yourself. This is not investment advice.
Live data from TheDesperateTrader scanner. Not investment advice.
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